Putnam Marketing's Case Study on Collaborating with an Instinctive® Meditation Coach
At Putnam Marketing Agency, we provide professional digital marketing services, including web design, search engine optimization, social media marketing, and more.
We recently had the opportunity to collaborate with Christine Charest, a Certified Instinctive® Meditation Coach, and founder of Meditation & Movement, on a project to bring her budding business into the digital era.
Our Goal
The goal was to create a responsive website that would serve as a digital platform for Christine to showcase her services, schedule private sessions and public classes, accept online bookings, and share valuable content about Meditation and movement through a blog.
Furthermore, we wanted to optimize the website for search engines (SEO) to drive organic traffic, and establish social media accounts to increase visibility and engagement among potential clients.
Challenge
Christine faced the challenge of demonstrating the unique benefits of Instinctive Meditation™ to potential clients through her website.
We wanted to create a platform that would make it easy for clients to access information about Christine's services, and also make the booking process simple and straightforward. We also needed to develop a design that would appeal to both desktop and mobile users.
Solution
Working closely with Christine, we created a visually appealing, user-friendly, and mobile-responsive website. It featured detailed descriptions of Christine's meditation classes and services, including package deals to save clients money. We also included information about the science behind Instinctive Meditation™ and its benefits, as well as a blog section where Christine could share tips and insights on the practice.
To ensure a seamless booking process, we integrated an online scheduling feature that allowed clients to book appointments at their convenience.
Finally, we optimized the website for SEO to boost organic traffic and established social media profiles to increase Christine's online presence and further expand her reach.
Results
With the new website, Christine has seen a significant increase in website traffic and has been able to secure consistent bookings, thanks to the integration of the booking feature.
Additionally, her social media profiles have provided a steady inflow of organic leads and increased overall engagement.
+130% Organic Revenue
+70% WebsiteTraffic
Conclusion
Putnam Marketing is proud to have collaborated with Christine Charest and helped Instinctive Meditation establish a digital presence.
The website's design, functionality, and SEO optimization have helped showcase Christine's unique approach to meditation and allow potential clients to discover her services.
We believe that this case study exemplifies our expertise at Putnam Marketing in providing digital marketing solutions for niche businesses and helping them achieve their growth goals.